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Is the era92 Growth Plan right for you?

Written by era92 Creative on . Posted in Uncategorized.

Okay first of all, what’s the era92 Growth Plan? 

In simple terms, it’s like Netflix but for companies and way better. You don’t just pay to enjoy a variety of things, you get to make more money out of it.  

The era92 Growth Plan is our new way of enabling organizations to scale their marketing efforts & grow sales/ donations for one single flat rate while receiving a mixture of Web Design, Branding, Films & Copywriting services every month.  

Without access to the above services, your marketing efforts — and therefore your sales — will no doubt encounter a bottleneck and slow down. 

However, when you spend too much time and money on getting these services, you run the risk of diverting precious resources away from focusing on your main product or service. 

Which brings us to an important question: How much should you spend on marketing?  

The answer is reasonable. 

Anything beyond that is simply a liability to your business. The reason why companies spend too much money on marketing without good returns is that they are relying on non-sustainable outsourcing methods. 

What pain points does the Growth Plan solve? 

Freelance hiring 

Freelance designers can work with you for short-term contracts or on a per-project basis. If you’ve experienced working with a freelancer, you’ll know that they usually do not have a regular commitment to you, and can disappear without a trace because there isn’t a proper system to which they are accountable. You may also have to juggle multiple freelancers to get a regular stream of work, which can cause inefficiencies in your workflow. 

Online marketplaces 

Freelancers in online marketplaces tend to be more professional but the really good ones you can trust with your work are usually very expensive. They are also professionally unregulated unlike if it were an agency they worked for. This means that there isn’t a team to conduct quality control, therefore putting deadlines above quality work. Just like all freelancers, they are never in sync with all your internal processes which forces them to work ‘blindly’, only following your instructions. 

Inadequate in-house talent

9 out of 10 times will an organization have a fully professional creative in-house team. Many times, the marketing/communications manager is expected to take on the role of a graphics designer, film director, copywriter which creates a huge workload and therefore, produces inconsistent works. Hire an in-house graphic designer. The only advantage is that they are immersed in your brand, which is good news for your marketing materials. 

The era92 Growth Plan: A New Way to Help you Scale 

This Growth Plan model allows companies to easily get the right creative support in a dynamic, fixed-cost, and scalable way. Instead of going back and forth with freelance or trying to do it all yourself, you can partner with one agency with proven professional skill-sets, easily accountable, and have a pool of talents that can be dedicated to you, and only you. 

For example, if there’s a campaign you’re developing, era92 steps up to take on the graphics, film, copy and web design needs while you concentrate on the bigger things like communicating to your donors, sending out invites, setting goals, and measuring the campaign’s performance. 

To put it simply, the Growth Plan:

  • Allows organizations to outsource help with minimal risk
  • Provides flexible plans at predictable prices
  • Gives an upper hand to in-house talent
  • Delivers double the volume of creative projects, faster, better, and at a more cost-effective rate. 

Benefits of the Growth Plan 

  1. You know who exactly you’re working with

This subscription model allows companies to find, and subscribe to, top-of-class talent and creative services. Plus, they can easily be vetted, unlike hiring, through external third-party review sites and testimonials. For example, our Unlimited Design plan assigns the best designer for each request you make. The best part is availability. Even if your designer is absent for a day, there’s always someone else ready to handle your requests.

2. You get no-surprise billing

It’s one flat rate, month-in, month-out.

You don’t have to go through the trauma of billing per hour that freelancers offer, let alone billing per project (one-off model), and hoping the final bill isn’t mind-blowing. 

With our subscription plan, the pricing remains consistent once the deliverables have been agreed upon. You can increase or decrease your subscription knowing exactly how the cost will be impacted. 

3. You can scale your creative solutions

Companies can easily add or remove resources to increase or decrease their creative projects. The Growth Plan is optimized for maximum ease of use but clients are free to scale down if the organization’s activities go down in one season of the year.  

4. We sync into your processes

You get a dedicated projects manager who communicates with regular updates on your project using platforms you already use, like Slack, Miro, Google Sheets, or Asana.  Our 3 step onboarding process involves a sit down with the team to understand full circle what your organization is about, your work plans, and strategic year plans to help us draw a larger picture. We sync into your current workflow with minimal adjustments on your part. 

Our subscription model allows your team to get the creative help it needs at an affordable rate. Check out our Unlimited Graphics & Web Design Plans and solutions for Nonprofits, Businesses & Entrepreneurs.  Reach out today and level up your content marketing game with our Growth Plan. 

era92 is a digital design social enterprise based in Kampala, Uganda

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